Philip Morris International yesterday published its latest Scientific Update for Smoke-Free Products, a regular publication on its research efforts to develop and assess a range of smoke-free alternatives to cigarettes.
‘We are focusing this issue on the growing body of independent research on our electrically heated tobacco product (EHTP, marketed as IQOS), the most advanced smoke-free alternative in our portfolio,’ according to a press note posted on the company’s website.
‘The covered research comprises independent, peer-reviewed publications on smoke-free products that focus on EHTP, and also includes four recent government reports from the UK, the US, Germany, and the Netherlands.’
Other sections are said to include an update on the assessment of each product in PMI’s smoke-free portfolio, recent R&D milestones and a compendium of the company’s peer-reviewed publications on its smoke-free products this year.
“We are happy to see growing interest in studying our smoke-free products and that the general trend among independent results is in line with our own research,” said Prof. Manuel Peitsch, PMI’s chief scientific officer.
“Independent research on our electronically heated tobacco product, ETHP, demonstrates significant improvements relative to cigarettes, and is crucial to our efforts to change the lives of millions of smokers around the world.”
PMI said its extensive research and assessment program was inspired by the well-recognized practices of the pharmaceutical industry and in line with the draft guidance of the US Food and Drug Administration for Modified Risk Tobacco Product (MRTP) Applications.