Juul sales rocket-powered
US sales of the electronic cigarette Juul rose from 2.2 million in 2016 to 16.2 million in 2017, according to a HealthDay story quoting the results of a study by the Centers for Disease Control and Prevention (CDCP).
The CDCP study took in e-cigarette purchases from regular retail stores, but did not include sales through the internet or from vape shops; so the sales figures comprise an underestimate.
Juul had captured the biggest share of the US e-cigarette market as of December 2017, accounting for nearly one in three of the e-cigarettes sold nationwide.
Juul is said to have among the highest nicotine content of any e-cigarette sold in the US, a concern for the CDCP, which, according to the HealthDay story, says that nicotine is ‘highly addictive’ and can harm brain development in teens and young adults.
The Food and Drug Administration on September 12 demanded that, within 60 days, five electronic-cigarette manufacturers, including Juul Labs, accounting for 97 percent of the market for these products, come up with robust ways of addressing what the agency described as an ‘epidemic’ of teenage vaping or face market restrictions on their products.
‘There are no redeeming benefits of e-cigarettes for young people,’ Corinne Graffunder, director of the CDCP’s Office on Smoking and Health, said in an agency news release. ‘The use of certain USB-shaped e-cigarettes is especially dangerous among youth because these products contain extremely high levels of nicotine, which can harm the developing adolescent brain.’
The CDC findings were published on October 2 in the Journal of the American Medical Association.
HealthDay reported that Juul had issued a statement on the same day defending its product.
‘Juul Labs is focused on its mission to improve the lives of the world’s one billion adult smokers,’ the company said in its statement. ‘When adult smokers find a satisfying alternative to cigarettes, they tell other adult smokers. Juul Labs has helped more than one million Americans switch from cigarettes.’