Juul Labs has hired Mark Rubinstein, a prominent University of California researcher known for his work on the risks nicotine poses for the adolescent brain, as its medical director, reports The Los Angeles Times.
Juul Labs said the hiring will support its efforts to stem a teen vaping craze that the FDA has labeled an epidemic.
In a statement, Juul Labs said Rubinstein would oversee research on underage use of vapor products, guide the company’s youth prevention programs and policy positions and help form links with the public health community.