Core development

Technology
September 1, 2019
7 minutes read

The new COREX coil from Vaporesso has embedded mesh technology for enhanced flavor while vaping.

By Timothy S. Donahue

Flavor is very important. Closed-pod systems have exploded on the market due to their convenience and ease of use. Now, smaller refillable pod systems are growing in popularity. COREX is a new ceramic coil from Vaporesso that is designed specifically for refillable systems. Vaporesso is a subsidiary of Smoore Technology, which is considered one the most influential innovators in atomizing platforms on the planet.

“Over the past few years, we began to notice that the e-cigarette market had been yearning for a refillable heating technology that can be widely approved, much like Feelm, Smoore’s revolutionary ceramic coil for closed-pod systems, which has received great acclaim,” says Niki Zhang, marketing manager for Vaporesso. “The COREX coil was created through our comprehensive research and development of early prototypes, which were initially released to labs only. Vaporesso has been creating the groundbreaking core technology since 2015—only waiting until it was perfect before its full release.”

Like a Feelm coil, the COREX coil uses no cotton or wicking material and has a large surface area that comes in contact with the e-liquid. COREX has a cellular ceramic core that has the mesh embedded directly into the ceramic material. “This creates the perfect size and distribution of porosity,” says Zhang. “From the very first puff, COREX immediately gives you the maximum flavor and nicotine satisfaction that vapers desire. The combination of embedded mesh and perfected porosity also allows consumers to consistently get that same satisfaction for longer time periods and with an enhanced durability.”

COREX was designed to enhance satisfaction factors for users, according to Zhang. She says that COREX offers the optimal “distribution and dimension of porosity” for working with e-juices, boosting nicotine delivery by 67 percent. “COREX also has the ability to reach the perfect atomizing temperature in the first 0.2 seconds into the first inhale, which means COREX doesn’t need warming up before getting the full satisfaction,” says Zhang. “What’s more, the increased rate of heating from the first puff to the 100th puff is nearly identical.”

Embedding the meshed coil directly into the ceramic allows for more contact area on all sides of the coil. Zhang mentions that that combination, alongside its evenly distributed inlet holes, allows for full and evenly distributed heating. She adds that this produces smoother, more flavorful vapor.

When discussing the durability of COREX, Zhang points out that the COREX mixture has an extremely low thermal conductivity (less than one-fifth of aluminum oxide ceramics), and the specially created cellular ceramic compound makes COREX last longer than any other coil on the market, including standard cotton coils, mesh coils and even other ceramic coils.

Another major benefit of using the COREX coil is that it uses less power and performs more efficiently than other types of coils, says Zhang. “Efficiency just became effective,” she explains. “The combination of optimum porosity and embedded coil mesh gives you almost twice as much life from your power source. This guarantees that COREX consumers can get the most satisfaction from their device.”

Started in 2006, China-based Smoore has become a major player as an innovator in the heating element technology market. The company has served numerous industries; however, in 2007, Smoore discovered that it could serve a then niche market by creating revolutionary products in the vapor industry. The company played a major role in the development of several early product success stories, such as the NJoy King disposable cigalike in 2013 and Logic’s Pro system in 2014.

Smoore started its Vaporesso brand in 2015 with the goal of becoming a leading vapor hardware manufacturer. Zhang says the company currently has 7,000 employees with seven factories, including its own automation factory. Vaporesso manufactures vapor hardware for several companies, both large and small. Under the Vaporesso brand, the company produces several of its own products, including the Luxe S 220W, which utilizes the innovative SKRR tank.

Vaporesso is best-known for its commitment to heating technology research in vapor. The company also has one the best management teams in the industry, according to Zhang. “We hired some of the top 100 scientists in China. It’s really important to organize them to work efficiently. We invest a lot in our management team building as we believe that the management team is the core to get everything in order to keep the company running efficiently,” she explains. “Proper management [teams include] individuals who can lead by example and also allow their staff to have the freedom to be creative. Our managers must embody our ‘beyond the ordinary’ mission and are fully immersed in the vaping of the world. Our management teams are also keen on not only making advancements for our company but the entire vaping world, helping to improve the lives of its users.”

Research and development is a core value for Smoore. This is why the company has more than 200 engineers on staff and reinvests 15 percent of its yearly revenue back in R&D, according to Zhang. “Vaping is a new industry with lots to explore,” she says. “It’s essential that we find the safest and best materials and technologies to achieve optimum pleasure in use.”

To prioritize innovation, Smoore created its Institute of Fundamental Technology in 2013 to help the company focus on essential technical developments in the e-cigarette industry. The head of the institute, Peng Xiaofeng, specializes in the research and development of inorganic nonmetallic materials. Peng previously worked with companies such as GE, Saint-Gobain North America and Toyota.

The cutting-edge advancements are quickly used in many of Smoore’s products and its subsidiaries’ products, according to Zhang. Technology created at the institute, for example, was used in Vaporesso’s Ccell ceramic coils, which are used in several Vaporesso products.

The institute was also instrumental in the development of the company’s Omni Board, a sophisticated chipset that allows device controls to help satisfy every consumer, from smokers trying to quit all the way up to veteran vapers. “One technology innovation benefits the entire company. That’s what we called our concentric diversification strategy. This company is driven by two things: safety and innovation. These are very important factors in what we do,” Zhang says.

To ensure compliance with its strict quality control and safety standards, Smoore and its subsidiaries work with several third-party testing labs in both Europe and the U.S. Every product produced must go through strict quality control protocols before being shipped to Smoore’s customers, according to Zhang. “We need to ensure the safety of our customers while they are using our products. Brand identity and brand reputation are very important to us, giving our products higher competitiveness and durability.”

Smoore is currently dedicated to pushing several products through the U.S. Food and Drug Administration’s premarket tobacco product application (PMTA) process. “We are working on the PMTA process to get fully prepared for the new regulatory environment in the U.S market,” she says. “We are constantly working on technological innovation, and it won’t be too long before our next product launches.”

Over the next five years, Zhang says Smoore will stabilize its existing European and American markets and will continue to develop and improve emerging markets. “We work hard to completely cover the countries and regions where electronic cigarettes are legalized,” she explains. “At the same time, Smoore will continue to innovate, update and optimize products with the spirit of excellence and strive to become the world’s largest and most well-known atomization technology company.”