Offering a cigarette to a fellow smoker is China’s way. This ritual was complicated to recreate in the electronic cigarette format. FEELM, an atomization technology brand and a business unit of SMOORE, has found a solution.
The Disposable Paper E-cigarette won the 2020 iF Design Award for most innovative product. The revolutionary concept is a cigalike product equipped with a new eco-friendly paper, the outer layer of which can be torn off before passed on to another user.
The FEELM product’s paper also improves the degradability of the disable product to a rate of 76 percent in volume when compared with traditional plastic disposable e-cigarette products. Also, the multi-layer paper-rolling design is characterized by allowing for good hygiene and sharing the product during social functions.
“The used outer layer of the mouthpiece can be torn off before it is passed on to the next 15 users,” according to Sofia Luo, FEELM’s marketing director. “This design protects personal health and spreads the concept of environmental protection while socializing among adult smokers.”