Geekvape Inks Deal With Paris Saint-Germain
- Marketing News This Week
- January 9, 2023
- 2 minutes read
Geekvape has announced its partnership with the football club Paris Saint-Germain, marking the second time the two parties have inked a sponsorship agreement.
In a press release, Geekvape, a China-based e-cigarette manufacturer, states that it first became an official partner of Paris Saint-Germain in 2021. The alliance has extended the “Geek” spirit through “spectacular events” that drew a broad international audience.
“I am delighted that our partnership was so successful last year, and it is an honor to carry on the spirit of healthy sport with Paris Saint-Germain, in the new year, in keeping with our mutual pursuit of excellence and elegance for a great new and exciting season,” said Geekvape CEO Allen Yang. “Geekvape intends to capitalize on the enormous popularity of football as a sport in order to spread the love of sport and the concept of health to people throughout the globe.”
Paris Saint-Germain is one of the most popular football clubs in the world with superstar players like Lionel Messi, Kylian Mbappé and Neymar Jr. on its roster.