Category: Retail

Experts: Possible Post-Covid Boom for Vapor Market

Credit: Timothy S. Donahue
The marijuana market took a big hit last year after consumers of black market THC vaping products started to become ill, often with fatal consequences. As a result, companies have been on high alert, making safety a priority when crafting both nicotine and cannabis vape products, according to an article on Forbes.com.
With Covid-19 still a reality, experts are foreseeing a boom in the vaping market this summer. So, what else do they see in their crystal ball post COVID-19? Find out below. Among those weighing in are Tom Brooksher, CEO of Clear Cannabis Inc; Cortney Smith, CEO and founder of DaVinci; Dan Gardenswartz, chief financial officer of Spherex; and Elizabeth Hogan, vice president of brands at GCH Inc (parent company of Willie’s Remedy and Willie’s Reserve).
The Forbes article expresses that the following Q&A has been edited for conciseness and clarity.
Iris Dorbian: Why do you think the vape market will see a boom in the summer?
Tom Brooksher: Traditionally, summer is a strong season for cannabis sales as people purchase our products to enhance their vacations and time spent outdoors. As restrictions are lifted, we expect a pent-up demand for cannabis products that can be conveniently used in conjunction with outdoor activities. We also expect the phased reopening of tourism in key tourist/cannabis markets, such as Nevada, California, Colorado and Florida, to positively impact vape product sales.
Cortney Smith: Even as we enter an uncertain economy amid a recession, I still believe the vaporizer market has been growing steadily over the past few months and will continue to flourish. If anything, the pandemic has opened more people up to the possibilities of cannabis during a stressful time, and we’ve seen an uptick in new consumers
Elizabeth Hogan: We’re seeing people return to their favorites and stock up on proven winners—vape products included. With the fear of spreading germs, vapes sales will continue to grow as consumers move away from shared joints or bowls. Vapes are less harsh on your throat and lungs than smoking and take effect more immediately than edibles. This summer, it’s going to be a good idea to be prepared and bring your own. We’re sharing in spirit only these days.
Brooksher: We’ve done very well, all things considered. Our sales would have been even stronger in Colorado and Nevada had the pandemic not hit. In general, we’re seeing strong brands – high quality products with name recognition – holding their own or even growing during the pandemic, and weaker brands struggling or potentially failing.
Gardenswartz: We definitely felt some pressure during April and May. We also engaged in aggressive social media messaging to maintain communication with our consumers, as well as daily contact with our dispensary partners in all jurisdictions to mitigate any downward pressure. For vaping specifically, our customers reported a notable shift from typical joints to vape pens, which was largely driven by health and sanitary concerns. They are also cleaner and longer lasting. We don’t see this trend changing anytime soon.
Dorbian: How is your company positioning its vape line in response to the anticipated boom in the vape market?
Brooksher: Perception of value on the part of consumers is always important for cannabis brands and we don’t see that changing. That doesn’t mean cannabis consumers are focused on the cheapest product. They’re willing to pay for a quality product, but only if they perceive that it’s a good value – specifically that it’s safe, will provide a good experience, and matches their needs and preferences.
Smith: We recognize the need for personal vaporizers, especially in a time when cannabis consumers are shifting from a culture of sharing devices to more individual consumption. My team and I also continue to dream up new innovations, because I never want us to rest on our laurels. We’ve spent the past three years developing a new limited-edition iteration of the IQ2, that allows for cooler temperatures, and we’re finally launching it this summer. There’s no time like the present to be innovative and bring new solutions to the public.
Gardenswartz: During the lockdown, we worked aggressively to fine-tune quality control and production efficiency across the company, and those initiatives will benefit us not only this summer, but over the long-term. We view our products as “accessible luxury” – premium products priced at accessible levels. With Spherex, consumers can have the best of both world: the best products out there at very accessible prices.
Hogan: Willie’s Reserve vape line product offering has been expanding over the last year, adding CBD:THC ratio products, collaborations with musicians (Nathaniel Rateliff and Margo Price) and introducing 1-gram cartridges for consumers looking for more value. We have also seen a growing consumer demand for different forms of concentrate in vape cartridges. The combination of distillate and cannabis-derived terpenes is becoming very popular. In response, we launched our new line of live resin craft cartridges in Colorado. The live resin cartridges offer an even more flavorful draw than distillate.
Dorbian: What precautionary measures is your company enacting to ensure the safety of its vape lines?
Brooksher: We were fortunate in that our products were very safe to begin with. We’ve never used vitamin E acetate or any other toxic fillers, and we eliminated the use of MCT oil prior to it becoming an issue. In addition, we only use CCELL ceramic heating cartridges and hardware that are made with food and medical-grade material of the highest quality. As a result, we’ve had zero problems with product safety.
Smith: We’ve always built safety into the very DNA of our devices from the start. Beyond the specific safety measures we’ve taken to protect our employees and maintain best practices throughout the pandemic, we haven’t changed a thing about the device itself. DaVinci devices are created responsibly with clean hardware, with medical-grade components like a zirconia air path and feature an array of safety certifications such as Rohs, FCC and CE.
Gardenswartz: Fortunately, Spherex didn’t experience a notable negative impact from last year’s crisis. Spherex has and will continue to use only the best material, run through the cleanest process, put into the best hardware and packaging, resulting in clean, potent and superior end products. We plan to keep most, if not all, of the precautionary measures we enacted around COVID, even beyond the point that the virus is under control, which could be never.
Hogan: Transparency and cooperation in every direction are the two most important ingredients in safe cannabis. At Willie’s Reserve, we have alway been cognizant of how some negatively view the cannabis industry and our goal is to combat their doubt with clean products and safe procedures. Since this has always been a focus of ours, we have not had to change in wake of last summer’s illicit market issues. Our motive and the motive of some of these illicit market manufacturers are very different and our product quality is a testament to that.
June 16, 2020
RELX Aims to Serve Adult Consumers, Prevent Youth Use

Credit: RELX
Youth use is a major concern for the vapor industry. RELX Technology today published its first Corporate Social Responsibility (CSR) Report, outlining the concrete steps the company is taking to advance its vision to provide vaping solutions, “while driving operational excellence, managing its social impact and preventing underage use of its products,” according to a press release.
The report provides a comprehensive picture of its CSR activities. Key 2019 highlights, which span a wide range of activities from environmental protection to economic empowerment, include:
RELX opened over 2,500 RELX points of sale and entered over 100,000 retail stores, serving adult consumers in over 40 countries and regions.
In response to the COVID-19 pandemic, the company established a support fund of RMB 20 million and provided other support mechanisms, including sending hand sanitizer and masks to RELX stores and partners all over the world.
RELX has installed ID and facial recognition technology in 80% of stores. The pre-purchase age verification process led RELX to refuse to sell products to 2% of store visitors, after they were found to be under-age.
RELX launched 16 anti-counterfeit cases in 2019, leading to the seizure of over 65,000 counterfeit products.
RELX initiated the “Lighten the Burden on Earth” campaign and recovered over 20,000 empty pods in one month.
The company terminated partnerships with close to 1,800 retail stores, which were located too close to schools.
RELX is on course with its business and sustainability ambitions, delivering on its goal to develop viable alternatives to cigarettes, supporting its local communities in times of crises, all while ensuring its products do not fall in the wrong hands.
The report in full is available here on https://relxnow.com/blogs/article/globalcsr.
June 16, 2020
Online Cannabis, Alcohol and Tobacco Product Sales Surging

Photo: Kaylen Settles
Online sales for cannabis, alcohol, and vapor and tobacco products are surging. All three markets have been flourishing amid the quarantines especially marijuana.
Post Covid-19, consumers are ordering online deliveries at a higher rate than ever before. Yet, both are still mired in the slow processing of IDs, according to a story on Valuewalk.com. According to VentureBeat, “Cann, an Oakland, California-based startup that sells low-dose cannabis drinks, told VentureBeat it has seen a 300% month-on-month sales increase in March, more than doubling the total units sold for January and February combined.”
One of the most critical aspects of ordering cannabis, alcohol, or tobacco products online, verifying IDs, is left to drivers scanning IDs upon arrival. Not only does such a model leave delivery services, like a local restaurant serving to-go margaritas during lockdowns, vulnerable to the legal liabilities of drivers not properly ID’ing customers, but the system is not compatible with the ongoing transition to more seamless e-commerce interfaces.Cannabis, alcohol, and tobacco products
Physical ID verification brings a litany of problems, such as the customer needing to be present for delivery. It creates more friction throughout the entire process. For the delivery services, like Postmates and Grubhub, verifying ID’s layers costs on top of a business model already running thin margins.
“As retail stores are forced to go online, everything from alcohol to vape and CBD businesses are seeing a huge surge in online sales,” details Matt Fields, Vice President of AgeChecker “Adults need to help mitigate the risk of selling to minors while remaining compliant with state and federal laws.”
June 14, 2020
Colorado to Vote on Placing Vapor Tax on Ballot

Credit: Henry Desro
Colorado lawmakers introduced a measure Thursday to put a tobacco and vaping tax measure on the November ballot.
The bill — an effort to avoid a costly and difficult campaign to put the measure on the ballot via petition — comes a day before the session was scheduled to conclude. If it clears its first hurdles, lawmakers will need to meet Saturday for a final vote, according to an article in the Denver Post.
It would also create a tax on nicotine products such as on vape products that would be equal to 50% of the manufacturer’s list price until July 1, 2024; 56% until July 1, 2027; and 62% after.
House Bill 1427 calls for smaller increases in taxes than the citizen-led Initiative 292, but it comes with a commitment from the governor and proponents that there will be no more taxes on the products for six years, according to a document obtained by The Denver Post.
The bill calls for asking voters to increase the cigarette tax from 1 cent to 6.5 cents until July 1, 2024; increasing it to 8 cents until July 1, 2027; and then increasing it to 10 cents. It would make the minimum price for a cigarette pack $7 and $70 for a carton until July 1, 2024, and then going up to $7.50 and $75, respectively.
For the first two and a half years of the tax, $450 million would go toward the state’s general fund and after that, the money would toward preschool education.
June 12, 2020
Breaking: Avail Vapor Agrees to Acquire Giant Vapes

Credit: Avail
Avail Vapor, a leading premium U.S. e-liquid retailer, announced today its agreement to acquire Giant Vapes, a major global e-commerce vaping company. The sum of the sale was not announced.
The acquisition would create a global, omnichannel organization with a clear mission to bring value to customers wherever they choose to shop, according to a press release. “By combining the strengths of Avail’s broad brick and mortar footprint and Giant Vapes’ extensive e-commerce platform the combined company will deliver unique value to its customers both in the US and abroad,” the release states.
“We are excited about the tremendous promise of this business combination given the strong fundamentals of each company and the overall industry,” said James Xu, CEO and chairman of Avail. “We are delighted to welcome Giant Vapes to the Avail family, and we look forward to providing our customers with an outstanding experience.”
Following the acquisition, Xu will lead the combined companies alongside Justin Murphy, vice president of Retail and Marketing, who will be overseeing the day-to-day operations of both Avail and Giant Vapes. “The Giant Vapes acquisition cements Avail’s foothold as the key market player with the most holistic approach to commerce in the industry,” the release states. “The combined companies now benefit from Giant Vapes’ best-in-class digital IQ, as well as their extensive and successful wholesale distribution channel. With the completion of this acquisition, the combined company is poised for major industry expansion post FDA’s Premarket Tobacco Product Application (PMTA) deadline of September 2020.”
June 10, 2020
Vuse,Vype Launch Vapor Subscription Service

Vuse and Vype, global e-cigarette brands, have launched a personalized subscription service for their adult consumers that allows ordering at the touch of a button. With a variety of plans to choose from, vapers can sign up for monthly deliveries that offer value, convenience and personalisation.
In the United Kingdom, Vype has launched two monthly subscription services focusing on its award-winning pod mods the Vype ePen3 and Vype ePod. Vype ePen3 and Vype ePod won the e-cigarette category at 2019 and 2020 UK Product of the Year awards respectively.
Each subscription plan includes a Vype ePen3 or Vype ePod every three months with a 25 percent saving on a three-month plan or a 33 percent saving on a six-month plan, both with no delivery charges. Each plan requires a minimum order of six packs per month.
In the United States, Vuse continues to offer its popular Vuse Alto pod subscription service that includes a 10 percent discount on pods and free delivery.
June 5, 2020
Shenzhen Shop Gets First Fine for Flouting Vapor Rules

In a first for China, a store owner in Shenzhen has been fined 2,000 yuan ($280) for failing to display required warnings against smoking, according to local news outlet Yangcheng Evening News.
The report said the shop had flouted Shenzhen’s recently updated regulations banning vaping indoors and selling e-cigarettes on WeChat, China’s most widely used social app. In addition, two people who had been vaping inside the store were fined 50 yuan each, according to a story posted on sixthtone.com.
Xiong Jingfan, the manager of Shenzhen’s “smoke-free city” campaign, told Yangcheng Evening News that selling e-cigarettes on social platforms — despite being prevalent across the country — had become illegal under the recent ban.
In 2019, Shenzhen authorities amended the definition of a “cigarette” in the city’s smoking regulation to include e-cigarettes. Under the law’s new interpretation, shops selling such products were required to post two warning signs at visible locations: one stipulating that smoking is harmful to one’s health, and another noting that cigarettes cannot be sold to minors.
The regulation also forbids vaping indoors and in public places.
Despite the city’s stringent ban, Shenzhen is the world’s largest e-cigarette producer, accounting for around 90 percent of the global market share.
This is not the first time China has attempted to crack down on the domestic e-cigarette industry. Last November, the country’s state tobacco monopoly issued a nationwide e-cigarette ban, suspending the online sale and advertisement of such products. The ban, dubbed the “winter of e-cigarette merchants,” was aimed at keeping e-cigarettes out of the hands of minors. In 2018, China Tobacco had prohibited merchants from selling e-cigarettes — collectively referred to as Electronic Nicotine Delivery Systems, or ENDS — to minors.
Shenzhen’s restrictions on e-cigarettes attracted controversy online, however, after many netizens pointed out the authorities’ apparent double standard when it comes to smoking — namely, that regulations on cigarettes, which are sold by the government, are still relatively lax.
June 2, 2020
Report: CBD Drink Sales to Reach $2.8 Billion by 2025

A recent report states that the global cannabis beverages market size is expected to reach $2.8 Billion by 2025 at a CAGR of 17.8 percent. The report by Grand View Research looked at alcoholic and non-alcoholic beverages using either Cannabidiol (CBD) and Tetrahydrocannabinol (THC).
“By component, the market is segmented into Cannabidiol (CBD) and Tetrahydrocannabinol (THC). The demand of THC infused cannabis beverages is majorly driven by rising product demand from adult consumers for recreational purposes,” the report states. “Rising demand for the therapeutic effects of the component along with the euphoria it provides is expected to bode well for the growth of the segment in the forthcoming years.”
I contrast, the CBD infused cannabis drinks are registered the fastest growth in (prior years). Also, the demand is expected to witness a surge over the forecasted period owing to the non-psychoactive properties of CBD, according to the report. Lack of psychoactive effect in the CBD drinks is widening its scope for usage of the drinks in medical purposes.
Many consumers are considering CBD drinks as a wellness and anti-inflammatory products, such as kombucha-a probiotic drink. This drink can potentially be used for treating chronic pain, anxiety, substance use disorders and central nervous system diseases. These factors are expected to boost the adoption of the product, resulting in the growth of the segment.”
May 27, 2020
U.S. FDA Regulatory Focus Centers on Vapor Retailers

Credit: Vaprwear
Recent warning letters demonstrate that the FDA is looking beyond devices when enforcing its rules against youth appeal.
By Bryan Haynes, Agustin E. Rodriguez and Dascher Pasco
On April 27, 2020, the U.S. Food and Drug Administration (FDA) sent warning letters to 10 retailers and manufacturers who “sell, manufacture and/or import unauthorized electronic nicotine delivery system (ENDS) products targeted to youth or likely to promote use by youth.”¹ Nine of these warning letters targeted ENDS products such as flavored e-liquids and ENDS designed to look like handheld gaming systems, watches and fidget spinners.
However, one warning letter targeted products “such as a backpack and sweatshirt designed with stealth pockets to hold and conceal an e-cigarette.” In its warning letter to Vaprwear Gear, the FDA asserted authority over Vaprwear’s sweatshirts and backpacks because they were components and parts of tobacco products.
Pursuant to the “Deeming Rule,” published in May of 2016, the FDA has asserted authority over all tobacco products, including ENDS products and their “components and parts.” However, the FDA does not have authority over tobacco products’ “accessories.”² The practical consequence of the Deeming Rule is that ENDS, and their components and parts, are subject to the tobacco control authorities set forth in the Tobacco Control Act (TCA). This includes premarket authorization requirements, which, when not met, result in deemed new tobacco products being considered adulterated.
Earlier this year, the FDA published guidance clarifying how it intended to prioritize enforcement resources regarding the marketing of certain deemed new tobacco products that do not have premarket authorization. Specifically, the FDA stated it would prioritize enforcement against flavored, cartridge-based ENDS products, as well as ENDS products that were targeted to minors or the marketing of which was likely to promote use of ENDS by minors. The guidance noted that the FDA is particularly concerned with ENDS products with flavors that youth find appealing as well as products with design features that make them more appealing to youth by allowing discreet use, or enabling youth to “use the product in circumstances where the use of tobacco products is prohibited.”³
Given the FDA’s stated priorities, much of what was seen in the April 27 warning letters did not come as a surprise. For example, some of the warning letters targeted e-liquids that the FDA claimed were labeled and/or advertised in a way that resulted in the product resembling “food products that are typically marketed toward and/or appealing to children.”⁴ Others targeted ENDS products that resembled smartwatches, identified by FDA as a product that is “commonly worn by children” allowing the ENDS product to “be carried and worn without revealing to parents, teachers, or other adults that the product is a tobacco product.”⁵ As e-liquids and ENDS products, the products targeted in those warning letters are well recognized as regulated products within the FDA’s authority as stated in the Deeming Rule.
Bryan Haynes (Credit: Troutman Sanders)
Less obvious is the basis of the FDA’s authority to regulate products such as sweatshirts and backpacks as “components and parts” of ENDS. For purposes of the Deeming Rule, components and parts are defined as “any software or assembly of materials intended or reasonably expected: (1) to alter or affect the tobacco product’s performance, composition, constituents or characteristics; or (2) to be used with or for the human consumption of a tobacco product.” In contrast, accessories do not contain tobacco, are not derived from tobacco and do not affect or alter the performance, composition, constituents, or characteristics of a tobacco product.⁶
The warning letter to Vaprwear states that the Vaprwear Weekend Pullover, Vape-Ready Hoodies and Vaprwear HydroVape, as well as the Vape-Ready Backpacks are all components or parts of tobacco products and, as such, are subject to FDA jurisdiction. While FDA’s regulation of these products initially seems like a startling overreach, upon closer inspection of the products and their marketing it becomes more apparent how FDA claims authority.
Each of these products contains a “hosing system” that can be connected to a pod system and used to deliver vapor to the wearer. For example, the Vape-Ready Hoodies contain a drawstring made from hosing and woven into the hood. One end of the drawstring connects to the device and the other end is used to inhale. The Vaprwear products are largely monochromatic with few or no graphics and contain pockets that allow for storage of the ENDS device while it is being used with the products’ vapor delivery system, allowing for discreet use of ENDS devices in a number of environments.
Agustin E. Rodriguez (Credit: Troutman Sanders)
The hosing system, which is an integral part of Vaprwear’s products, physically connects to the ENDS device and is used to deliver vapor directly to the consumer. This system is identified by Vaprwear as a “vapor delivery system” that “delivers compatibility with the hundreds of vape devices now on the market,”⁷ and allows the FDA to claim that the products are used for the consumption of a tobacco product and alter or affect the tobacco product’s performance, composition, constituents or characteristics.
There are a couple of takeaways from FDA’s warning letter to Vaprwear. First, the FDA’s decision to target Vaprwear’s sweatshirts and backpacks demonstrates FDA’s view that a product does not have to be a necessary element of an ENDS device, such as an e-liquid or an atomizer, to be considered a component or part within the FDA’s purview. Additionally, the FDA is not only focused on discreet ENDS devices, but on all products that may be appealing to youth because they facilitate discreet use.
Dascher Pasco (Credit: Troutman Sanders)
In conclusion, the April 27 warning letters highlight the FDA’s continued focus on ENDS marketing. The FDA appears to be keeping up with the ENDS market and its consumers, recognizing and regulating the new ways individuals can easily and discreetly vape. Much of this regulatory energy is focused on retailers.
For example, while some of the companies that received an April 27 warning letter were manufacturers, each of the 10 entities operates as a retailer. Further emphasizing this point, both Wizman Limited, a manufacturer and online retailer, and EighCIt, an online retailer, received warning letters regarding a product manufactured by Wizman Limited.
The bottom line is that the FDA expects retailers to undertake appropriate due diligence with regard to all marketed products. Retailers may ultimately be held responsible by the FDA, whether or not any action is taken against the manufacturer, as the agency continues to focus on the ENDS industry and the potential youth appeal of its products.
Bryan Haynes, a partner with Troutman Sanders, specializes in tobacco industry regulatory compliance and enforcement matters.
Augustin Rodriguez, counsel for Troutman Sanders, provides cross-functional, multidisciplinary counsel to advertising, marketing and consumer goods and services companies.
Dascher Pasco, an associate with Troutman Sanders, specializes in government and regulatory white collar and government investigations and enforcement actions and investigations.
¹ FDA, news release, “FDA Warns Manufacturers and Retailers to Remove Certain E-cigarette Products Targeted to Youth from the Market,” April 27, 2020, available at https://bit.ly/2LIenHu.
² 21 CFR § 1100.1.
³ FDA, “Enforcement Priorities for Electronic Nicotine Delivery Systems (ENDS) and Other Deemed Products on the Market Without Premarket Authorization” (Revised), April 2020, available at https://bit.ly/3dYFkTu.
⁴ FDA, Warning Letter to VapeCentric, MARCS-CMS 607375, April 27, 2020, available at https://bit.ly/36dWGZO (finding the product appeared “very similar to Pocky Strawberry biscuit sticks”) and FDA, Warning Letter to Vape Royalty, MARCS-CMS 606271, April 27, 2020, available at https://bit.ly/3bHKDVX (finding the product appeared “very similar to Sour Patch Kids candy”).
⁵ FDA, Warning Letter to Vapewear, MARCS-CMS 605196, April 27, 2020, available at https://bit.ly/2XfBs9O and Warning Letter to Shenzhen Uwell Technology Co., Ltd. d/b/a DTD Distribution Inc., April 27, 2020, available at https://bit.ly/2yf7uu8.
6 81 FR 28973 at 28975. The Deeming Rule defines an accessory as “any product that is intended or reasonably expected to be used with or for the human consumption of a tobacco product; does not contain tobacco and is not made or derived from tobacco; and meets either of the following: (1) is not intended or reasonably expected to affect or alter the performance, composition, constituents, or characteristics of a tobacco product or (2) is intended or reasonably expected to affect or maintain the performance, composition, constituents, or characteristics of a tobacco product but (i) solely controls moisture and/or temperature of a stored product or (ii) solely provides an external heat source to initiate but not maintain combustion of a tobacco product.”
7 https://vaprwear.com/, last viewed May 6, 2020.
May 24, 2020
EU Menthol Ban Could Help Smokers Switch

Photo: VPZ
U.K. vapor industry representatives are hoping that the EU ban on menthol cigarettes that comes into force today will encourage more smokers to transition to less-hazardous vapor products.
The ban of menthol cigarettes comes from the EU Tobacco Products Directive (TPD), banning all cigarettes and rolling tobacco with “characterizing flavor” other than traditional tobacco.
The ban originates from a range of tobacco control measures approved by the European Parliament in 2013, with revisions including mandating the banning of menthol cigarettes by 2022.
In the U.K. there are an estimated 1.3 million menthol cigarette smokers.
Research by the U.K. Vaping Industry Association, the largest trade domestic body representing the sector, shows that menthol vapor products sold by its retail and wholesale members represent an average of 16.5 percent of all sales and nearly double this number, at 30.75 percent, for manufacturers producing such products.
The data suggests that menthol cigarettes are used by up to 12.4 percent of smokers in England, while global sales in 2018 exceeded $80bn. Currently, some 14.4 percent of the adult population in England smoke and there are some 7m smokers across the UK.

Doug Mutter
“I think in normal circumstances this move could have had the potential to significantly reduce smoking rates in the U.K.,” said Doug Mutter, director of manufacturing and compliance at VPZ, a leading vapor company in the U.K.
“However, with vaping stores closed and stop smoking services shut, it remains to be seen how we can engage menthol smokers and encourage them to make the switch.
“This is the biggest change to tobacco law since plain packing was introduced.
“For the vaping industry it presents an opportunity to help smokers finally make the switch, and whilst that will be harder with stores still closed, we believe that vaping presents the best opportunity to stamp out cigarettes for good.
“VPZ has built a digital platform for advice and guidance on smokers switching to vaping for the first time as well as how to pick the best products to help them quit.
“We are expecting a growth in the number of new vapers in the U.K, so it was important to us to use our expert staff to help create a guide for menthol smokers looking to quit through vaping.
“From which device best suits your needs to what strength of nicotine is required, we have tried to cover as many questions as possible. We have even put together some starter kits covering all categories to help with any first-time decision as we appreciate the first step can be daunting, without the opportunity to visit one of our stores.
“It will be difficult for many people just now because vape stores are closed and the temptation to go back to traditional cigarettes is everywhere. We are talking about over one million people in the UK will now not have their menthol cigarettes available and we hope that they are beginning to research which stop smoking products can best help them quit.
“Our message to smokers across the country is that the best time to quit cigarettes is now.”
May 20, 2020